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Restaurant chain Johnny Rockets forays into Malaysia

RBR Staff Writer Published 25 November 2013

American restaurant chain Johnny Rockets has opened its first ever outlet in Malaysia, in a move to expand the brand footprint globally.

Johny Rockets

Located at The Curve in Petaling Jaya, Selangor, the new restaurant marks the eleventh Johnny Rockets in Southeast Asia, with the chain already operating seven restaurants in the Philippines and three in Indonesia.

To be operated by franchise partner Aum Asiatic Restaurants, the new Johnny Rockets restaurant seats approximately 150 people in its 2,000-plus square-feet of retail space (both indoor and outdoor).

It is strategically located next to The Royale Bintang Damansara Hotel

The new restaurant will appeal to Malaysians' taste for burgers made with 100% all-natural beef or chicken, American Fries served with the iconic brand's signature ketchup smiley face, hand-spun shakes and classic sandwiches.

It also offers additional burger toppings such as beef bacon, turkey bacon, cheddar, Swiss and pepper jack cheese.

The first open-lifestyle center in Malaysia, The Curve is anchored by IKEA Home Furnishings, IKANO Power Centre, e@Curve and Tesco Hypermarket, and boasts approximately 250 world-class retail establishments and food outlets.

Image: Johnny Rockets restaurant at Six Flags Over Texas theme park. Photo: Courtesy of Loadmaster (David R. Tribble).