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Burger 21 plots Orlando market expansion

RBR Staff Writer Published 16 April 2013

Burger 21, a US-based fast-casual franchise concept and an affiliate of restaurant management company Front Burner Brands, plans to set up new outlets in Greater Orlando market in 2013.

The company is seeking single- and multi-unit operators with restaurant experience to join its upscale fast casual dining concept and drive the growth.

Winter Park, Altamonte Springs, Winter Garden, Lake Mary and Celebration are some of the cities in which the company intends to open stores.

The company operates six outlets in Florida and currently there are 18 franchised locations in development along the East Coast.

Burger 21 currently has two locations in Orlando, one at the Shoppes at Millenia, which opened in November 2012, and the other near the University of Central Florida (UCF), which opened in February.

Franchisee Dennis Saller, who owns and operates the location at the Shoppes at Millenia, aims to open two more over the next five years.

Burger 21 president and chief concept officer and Front Burner Brands president Mark Johnston said," Because of the incredible success the brand has experienced in the market, we're boosting our development efforts by offering up additional opportunities for entrepreneurs to own a Burger 21."

Since launching its aggressive growth plan in Fall 2011, Burger 21 has signed franchise agreements with 10 different entities in seven states to develop a total of 20 franchised units in cities along the East Coast from New York to Florida.